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A website health check by Fen Digital analyses usability and SEO effectiveness. We then compare your site’s performance on these key success factors with competing websites.
Find out how well your website is working for your business and get detailed practical advice on how to make it more effective.
SEO health check
Our comprehensive SEO health check starts with an analysis of your current Google rankings against those of key competitors for keyword phrases that are critical to your industry sector.
Based on our findings, we will give practical and cost-effective SEO recommendations on how to improve your organic rankings and the focus of your search engine marketing to drive more quality leads to your site.
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"The customer experience is the next competitive battleground"
Jerry Gregoire, Dell
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Website usability review
We will use Google analytics to check critical performance indicators such as bounce rate that show where you are getting good and poor customer response.
We will also emulate a series of representative user journeys through your website to test the customer experience.
We have extensive knowledge of interpreting visitor data and heuristics to identify potential usability issues that could be reducing your website’s selling power.
Our findings will be used to provide practical recommendations on how you can increase customer response by improvements to the usability and focus of your website.
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